The Ram Pickup is a fan favorite in the ever-competitive full-size pickup market. It has been a consistently high seller among American vehicle shoppers and shows no signs of slowing down. Thanks to its effortless blend of rugged power, uncommonly smooth driving, and luxurious appointments throughout, Ram was recently ranked as the second-most popular pickup truck in the United States. With a total of 703,023 units sold in 2019 alone, the Ram 1500 surpasses its closest competitor, Chevrolet, and proves itself a force to be reckoned with in the segment.
Let's face it, Americans adore their pickup trucks, and the Ram 1500 does not disappoint. The 2023 Ram 1500 is packed with thoughtful innovation, attention to detail, and various capable engine options. Whether you're looking for a truck to help tackle those backcountry hills and trails or a dependable work truck, the Ram 1500 is well-equipped to take on the toughest tasks. Let's take an in-depth look at what makes this pickup a top choice for American truck owners.
Trim Options and Price
The 2023 Ram 1500 offers a wide range of trim options to cater to drivers with varying needs. This model is available in eight exciting trims, including the Tradesman, Tradesman HFE, Big Horn, Laramie, Rebel, Limited Longhorn, Limited, and the TRX.
The new Emergency Medical Services limited edition trim is available for those looking to pay homage to first responders. This special edition honors brave heroes with unique design cues and United States flag decals on the sides of its bed.
Prices for the trims range from $37,410 MSRP for the Tradesman to $84,555 MSRP for the beefy TRX. Mid-level trims are around $42,825 MSRP for the Big Horn and $52,775 MSRP for the Laramie.
Performance and Towing Capacity
At the heart of the Ram 1500 is an impressive lineup of engines ranging from the standard 3.6-liter eTorque mild hybrid V-6 to an optional 5.7-liter V-8 and the 6.2-liter supercharged TRX V-8. The 3.6-liter eTorque puts out 305 horsepower and 269 lb-ft of torque, while the 5.7-liter V-8 dishes out 395 horsepower and 410 lb-ft of torque. However, the 6.2-liter TRX engine is a powerhouse with 702 horsepower and 650 lb-ft of torque. Rounding out the lineup is the 3.0-liter turbodiesel V-6, which produces 260 horsepower and 480 lb-ft of torque.
With such power under the hood, the Ram 1500 can tow up to 12,750 pounds when properly equipped. The Crew Cab body style, including the Rebel model, can still tow up to 11,500 pounds, allowing plenty of hauling capability. The Ram 1500 can also carry a maximum payload of up to 2,320 pounds, which is plenty of capacity for most jobs.
Drivers can also look forward to a smooth ride thanks to Ram's five-link coil spring suspension in the rear, which is adjustable and offers more stability than a traditional leaf-spring setup in most rivals. Models with the optional air suspension even allow drivers to adjust ride height for improved fuel efficiency and off-road performance.
Interior and Cargo Capacity
The Ram 1500 has two bed sizes that can hold a significantly larger amount of luggage than a regular car's trunk. The 5.7-foot bed is 67.4 inches long, 21.4 inches deep, 66.4 inches wide at its widest point, and 51 inches wide between the wheel wells. This translates to a cargo capacity of 53.9 cubic feet.
The 6.4-foot bed is 76.3 inches long and 21.5 inches deep, while the other measurements remain the same as listed above, resulting in a cargo capacity of 61.5 cubic feet. To further customize the bed, optional features are available, such as the multi-function tailgate, which is available from the Laramie trim level and up, the RamBox lockable cargo-management system, tonneau covers, and a spray-in bedliner.
You can choose between two popular cabin options: Crew Cab or Quad Cab. This is in addition to the space that comes with your selected truck bed. The Quad Cab has less legroom and headspace than the Crew Cab, but the front dimensions remain the same.
The Crew Cab has a passenger capacity of five, and its interior measurements are as follows: front headroom 40.9 inches and front legroom 40.9 inches; rear headroom 39.8 inches and rear legroom 45.2 inches. The Quad Cab has a passenger capacity of six, due to a front bench seat, with the following interior measurements: front headroom 40.9 inches and front legroom 40.9 inches; rear headroom 39.2 inches and rear legroom 35.6 inches.
Infotainment and Connectivity
Tech goodies and creature comforts abound in the Ram 1500. Its 12.0-inch tablet-style touch-screen infotainment system is the highlight, easily beating rival offerings. Base models come with a 5-inch display, while mid-tier models get an 8.4-inch system. Both are paired with straightforward and intuitive software.
Regardless of the model, Apple CarPlay and Android Auto come standard, as do a host of other features. For 2023, Ram adds an optional digital instrument cluster with a 12.0-inch screen. So, regardless of which model you choose, you can rest assured that the Ram 1500 will keep you connected and comfortable on the road.
Safety Features
Safety is of the utmost importance, and Ram knows this. This is why the company has equipped the 2023 RAM 1500 with an arsenal of driver-assist technologies that help make driving easier and safer. Except for the Tradesman and Bighorn, all trims levels come with automatic emergency braking. Adaptive cruise control, lane keep assist, blind-spot monitoring, rear cross-traffic alert, and trailer sway control are available or standard, depending on the trim selected. For added convenience, the rear seat reminder is now included on all Ram 1500s.
Along with the advanced airbags and rigid frame construction, the Ram 1500 provides a safe and reliable ride. The Ram 1500 was also awarded a five-star overall safety rating from the NHTSA and is one of only two full-size pickups to be named a 2022 Top Safety Pick by the IIHS. This is a testament to the Ram 1500's commitment to safety.
Test Drive Yours at All American CDJR
The 2023 Ram 1500 is a worthy successor to the line of vehicles that have made Ram one of America's favorite pickups. With its unbeatable power, cargo capacity, and towing capability, it is undoubtedly the top pick for those looking for a dependable truck. All-American CDJR carries the 2023 Ram 1500 in various trim levels, each offering a unique set of features and amenities designed to make your driving experience more enjoyable. Still undecided? Our extensive selection of new and used cars is second to none. Get in touch with us today to schedule a test drive.